Go-To-Market JapanJapan Market Entry
For overseas companies looking to enter Japan, we provide end-to-end support from Go-To-Market strategy through execution. With Marketing and Sales strategies built for the Japanese market, we help you launch and scale your business.
We support a wide range of companies, from major enterprises to startups.
- We don't understand Japanese business customs or buyer behavior
- We need positioning and messaging tailored to Japan
- We have no team in place to launch Marketing and Sales in Japan
- We want to localize our global brand for Japan
GRIP solves these challenges in one place, from Japan market strategy through execution.
GRIP's strengths come down to four things: speed, a management perspective, global reach, and cost optimization.
We bridge leadership and the front line, delivering results overseas with fast execution and transparent pricing.
01Speed
Meet as soon as the day after you contact us, receive a proposal as soon as 3 days after our first meeting, and see work begin as soon as the day after you sign.
Client benefitFast decisions and execution let you seize opportunities like product launches and seasonal demand and turn them into revenueLEAD TIME- InquiryDay 0
- MeetingAs soon as next day
- ProposalAs soon as 3 days
- ExecutionAs soon as next day
02Management Perspective
Team members who have led a wide range of business areas at operating companies set priorities from a management perspective and execute with a close understanding of on-the-ground challenges.
Client benefitBusiness goals connect with frontline action, so even a lean team can start with the initiatives that deliver resultsManagementBusiness goalsKPI designPrioritiesGoals into actionGRIPField insights to leadershipFront lineExecutionCoordinationOperation & optimization03Global
Most of our team works in English, supporting global companies entering Japan and Japanese companies expanding overseas.
Client benefitOvercome language and business-culture barriers and lead negotiations with local companies yourself04Cost Optimization
Media costs are passed through at actual cost with no added margin. Our value-based fees maximize your return on investment.
Client benefitFees don't balloon as ad spend grows, so you can invest in initiatives that drive revenueCOST STRUCTUREMaximized ROITypical pricingGRIP
- DAY 001Contact
Send us your challenges or requests through the form.
- As soon as next day02Meeting
We take a detailed look at your current challenges, goals, and requirements.
- As soon as 3 days after the first meeting03Proposal
We propose a strategy and action plan, along with an approach and quote.
- As soon as the day after you sign04Execution
A dedicated team launches the initiatives and keeps optimizing based on data.
QCan we work with you without a presence in Japan?
Yes. You can engage us before you have an office or employees in Japan. We act as your on-the-ground execution team to launch your market entry.
QHow much does it cost?
Support fees are quoted individually based on scope, duration, and team structure. When we run ads, media costs and support fees are presented separately, and we never charge a margin tied to ad spend.
QCan I request only specific services?
Yes. We can handle just strategy development, or just the execution of specific initiatives.
QHow long does an engagement last?
From one-off projects to ongoing monthly support, we'll propose a plan that fits your goals.
QCan you work with our in-house team?
Yes. We divide roles with your in-house team and share know-how as we go.
QCan meetings be held online?
Yes. We offer online meetings, so you can consult with us wherever you are.